UX Tips for Better Web Design
Creating a website is an important part of this competitive marketplace. Because the website has become a crucial factor to boost your business online. However, only having a website is not enough, providing the best user experience also matters the most because no one likes a confusing website. Hence, it’s important to pay attention to the UX of your website in order to provide users with a unique experience to improve their overall browsing experience. So, do you want to improve your website’s user experience? Here, Web Design Jacksonville will give you brief details of effective UX tips for better web design.
Effective tips that help to improve your business website UX:
- Invest in responsive design:
If you are searching for a bag and the website that you are scrolling is jam and showing too many bags on a single page, would you like to search more? Obviously not. So being a business owner keep in mind that even a Simple Website Design will help you a lot. Because when users go to the page which is not properly organized and has a bad element and typography it will distract them and that will result in the user’s bouncing elsewhere. Which is totally the opposite of what you want. That’s why it’s important to keep things user-friendly.
Your goal is to attract users and not to distract them. With the help of a professional website designer, you can ensure that each page of your website has a single definitive purpose, and every page is instantly understandable without explanation. Here, the point is basically to keep it simple.
- Define a purpose:
Go beyond the collective answers of “marketing” or “to improve return on investment”. Try to develop achievable goals that are specific and measurable. Most companies create a website that needs to be refreshed or redesigned after several years, so try to keep your focus on timeless purpose or long-term goals.
Most companies design a website for just information purposes or selling purposes and that is enough today. Hence, prioritize the purpose of your website to know your target audience.
- Catch your 404s:
When a customer visits your website, he wants simple website design and navigation. But if he found a 404 error on your website while searching, it can be annoying and make him rethink and that becomes a time-consuming and highly frustrating event for the user. Hence, that user will probably go elsewhere for a solution.
As you know search engines will not punish you but 404 error users will. Hence, the experts from the Website Design Company will suggest you fix your 404 errors. Additionally, you can also make sure that when your user lands on the 404 page, you give them an option that keeps them on track.
- Use high-quality images:
As said “A picture is worth a thousand words”, the picture helps you to communicate a message in a much better way than words. Nowadays, people are too judgmental and they also judge a website on their first visit. If they found an image in a website that they have already seen elsewhere or that looks like nonpersonal style. They might not browse the site further.
Hence, professional website designers always suggest creating your own images with high resolution. It builds trust among the users and also increases conversion. Images hold your visitor over the website and it will give a good user experience.
- Page loading time:
As said above by our Web Design Jacksonville experts, customers are judgmental. In case the loading of your website is too slow and it’s constantly buffering, it will ultimately hamper the conversion rate. If they found any other website with faster results and they understood the user experience on the slower website they will ignore the slower one for future reference also.
If you tried WordPress there are various guides that will help you to speed up your website. Good SEO strategies and proper hosting will help you to increase loading speed.
- Set yourself up for SEO success:
It doesn’t matter whether your website is new or old every website relies on SEO to make contact with the customer. Create a website with good SEO strategies, using specific tactics that might be rewarded by search engines. Also, make sure that your website should not only be reward-oriented but also useful to users.
- Understand your target audience:
As we know research plays an important role in designing, knowing who your users are demographically speaking, what your users need, and for whom you are creating an application or website. Such questions will help you analyze your users and make a mobile website design. You might think that the target audience’s needs and demands are basic but trust me even UX designers are unable to figure out UX design schemes without understanding the needs and demands of the targeted audience.
- Use an attractive call to action:
Your CTA (Call To Action) button needs to be accessible on each and every page even on the banner. These buttons help in getting higher conversion and it adds a unique user experience. Make sure that this calls to action button should be in a bright color, which should encourage users and users can easily view the button. Provide your users easy navigation through CTA and gain more conversion. Also, make sure that words on CTA buttons will excite users to do something.
- Invest in responsive design:
A responsive design approach basically means design with a graphic user interface approach used to create content that adjusts on various screen sizes. Any website built today must include a responsive design, which means it should be available on any device.
Users can look at company information at work, on the go, and in their living rooms, whenever they will feel free. When a computer isn’t nearby them, they will obviously start searching on a smartphone. Hence, it’s important to create a good UX that should be provided for any device user.
- Collaborate Often:
A UX design does not depend on one single designer. It’s rarely a one-man job. The design is a group effort that involves graphic designers, developers, strategists, marketers, and others. In many cases, each aspect of a site contains to go through an approval process. Only communication is not enough, collaboration is more important than communication. In the case of large projects, many specific personalities have strong input about the look, feel, and experience of a site. If a team can’t creatively arrange those ideas a website rebuild can take huge time.
CONCLUSION:
There is no doubt as the digital landscape is growing fast, it provides an opportunity to the users in the form of an outstanding user experience. The secret of UX design is making a user-friendly platform for you and your users. It is thus important to consider the above-mentioned tips of UX for better web design. To elevate the user’s experience more, keep the above-mentioned website design ideas in mind. Instead of making much-needed conversions, providing an outstanding user experience will definitely convert your simple website design into a user-centric website.
